Tracking plan
A clear list of what to measure and why before anything is installed.
Grow · Analytics, Tracking & Reporting
Decisions based on numbers you can trust
Reports are only useful when the tracking behind them is right. We set up measurement that reflects what actually happens, then turn it into dashboards your team will really open.
What we deliver
Analytics and tag setup
Google Analytics, Tag Manager and ad pixels configured properly.
Conversion tracking
Leads, sales and key actions tracked end to end.
Dashboards
Custom views of the numbers that matter, including inside your own admin tools.
Data quality checks
Regular checks so broken tracking is caught early.
Who it is for
- Teams unsure whether their numbers are correct
- Businesses running ads without conversion tracking
- Owners who want one dashboard instead of five reports
How we work
- 1
Discovery call
We learn what you are trying to achieve and how the work is done today.
- 2
Scoped proposal
You get a clear scope, timeline and cost before anything is built.
- 3
Build in short cycles
Design and development in steps you can review along the way.
- 4
Launch and support
Testing, handover, and ongoing improvement through a retainer or dedicated team.
Frequently asked questions
Why is tracking so often wrong?
Tags get added over time without a plan, events are duplicated or missing, and changes to the site quietly break them. A tracking plan and regular checks prevent that.
Can you build custom dashboards?
Yes. We can build dashboards from your analytics data and from your own systems, including inside an ERP or admin panel.
What will we get at the end?
Working tracking, documented events and conversions, and dashboards or reports set up for the questions your team asks most.
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